🚀 Start Here
See SDK for installation instructions
The purpose of this attribution tool is to acquire more users at lower customer acquisition cost. And retain those users so that the average lifetime revenue per user increases as your company grows and scales.
In order to do this, you will need an attribution system. This documentation server is written both for advanced users who have used attribution and retargetting systems before, and also new startup founders or CMO's or Sales Executives that want a step by step walkthrough.
How businesses interface with our product
The businesses we serve typically sell products, technology products. They are typically B2C. Examples include
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Exchanges
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L1's
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L2's
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DeFi
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SocialFi
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GameFi and Traditional Web 2 Gaming
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AI companies and SaaS
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Media Companies such as CoinDesk
If you are a business, any business really, your goal is to sell a product, and monetize your users. You spend money on marketing. This can be in the form of paid ads or social and/or organic. However, at the end of the day there is no free lunch.
Even if you are posting organic content and doing social media, you are still paying for it.
In summary what we do
We give businesses the decision making accuracy to get the best ROI on any type of marketing spend. Specifically we serve web3 customers, but we serve all businesses no matter what their domain as long as they are generating revenue and have a good product to sell.